Lapu-Lapu City: Serious Business

Lapu-Lapu City is apparently up in arms over a TV commercial that shills diapers and also “gravely insults” the city named after Datu Lapu-Lapu, former ruler of Mactan.

The ad, for EQ diapers, implies the Battle of Mactan was not fought because Lapu-Lapu refused to  pay tribute to the King of Spain but because Ferdinand Magellan gave him inferior diapers as a gift.

Here it is in all its gravely insulting glory:


Lapu-Lapu City Mayor Paz Razada said in a press conference that “distorting history and making the Battle of Mactan look funny on TV is a lame attempt to promote a product.” She has demanded an apology from the diaper company and wants the ad pulled off the air.

“I am disturbed to hear young children talk about the ad and consider it as a true reflection of history,” she also said, which, really, says more about the country’s education system than anything else. If our kids cannot tell the difference between make believe and history, parents and teachers are to blame, not advertising creatives who were only doing their jobs.

This isn’t the first time that EQ has gravely insulted history to sell its diapers, either. It has released an ad featuring Cleopatra, which sparked fierce protests across Egypt, and an ad with an Elvis Genie, which doesn’t even really exist.

In the past, the city also took umbrage at a local fish being referred to as a Lapu-Lapu. Since 1996, the Lapu-Lapu fish has been referred to–by virtue of an ordinance–as the “Pugapo”, its original and unappealing name. The city council passed the ordinance because it  “exposes Lapu-Lapu City to ridicule and embarrassment because more often the city is identified with the fish rather than with the hero.”

The council has yet to propose and put to a vote another true travesty against Lapu-Lapu, the 2002 Lito Lapid movie of the same name.

Sorry, guys

(Thx for the input, D.B.!)

Ferdinand Topacio, Bachelor of Laws: Godwin’s and Martial

Henceforth, Atty. Ferdinand Topacio, lawyer to the Arroyos, can no longer be relied on to make valid arguments. Godwin’s Law is in full effect:

What? Isn't that national hero Dr. Jose Rizal?

News website, the Philippine journalism equivalent of the Avengers, reports Topacio admires Hitler for his “single-minded vision for what he felt was better for all members of society.”

Hitler, the infamous Fuhrer, had long been scorned by historians because of his anti-Semitic views which led to the inhumane killing of Jews. As many as six million are believed to have perished, many of them in gas chambers.

But to Topacio, an “amateur historian” by his own admission, Hitler is “one of the most misunderstood historical figures. “His main fault, his main crime, was that he lost the war. And as you know, history is written by the victors,” he says in an interview with Rappler.

Atty. Topacio may, of course, just be being an original hipster by a. liking something that other people hate or b. doing it ironically to see whether his clients are smart enough to “get it.”

At any rate, Topacio is right when he calls himself an “amateur historian”, but only in the sense that he does not seem to have a working grasp of history.

A report from The Daily Tribune:

“President Aquino must be reminded that even during Martial Law, during the height of the Marcos rule which the Aquinos and their allies have consistently denounced and even at present continue to demonize, the Aquino family was allowed to leave to join Senator Ninoy Aquino for medical attention in the United States,” said Topacio.

“It is thus most execrable for the present government to accord such treatment to the Arroyos that is worse than what they had experienced during the Marcos administration,” the lawyer stressed.

Well, technically, Martial Law was over by then, I guess.