Commentaries on the Network War

 

That the giant networks ABS-CBN and GMA have been trying to milk the Vhong Navarro incident for as much ratings and page views as they can is no real surprise.

Media critic blog Spinbusters pointed out as much in its recent post, and, coincidentally, nothing else. That they commented on the issue so late in the game and without contributing anything that everyone from the Center for Media Freedom and Responsibility to basically anybody with an Internet connection and a social media account has already pointed out is telling, but that is a story for another day.

What should be of issue here is not the fact that media companies pushed the issue into national prominence in a bid to boost traffic.

That is the nature of the media beast and is news to nobody. The media companies will offer what the market wants, and protest as we may, a variety show host being beaten up and accused of rape is interesting, if mind-numbing and spirit-crushing, stuff.

What we should be looking at is the national prominence of the other players in this game. read more »